Fire Up Your Brand

Posts by Station8 Team

Branding Trends of 2019

Branding done well has the potential to change the entire trajectory of a business, whether it’s a mineral rights acquisition company or a popular clothing and accessories retailer. The way…

Why we love brand evolution

Your dad may recall the 1975 jingle for the two all-beef patties with special sauce at McDonald’s, but you probably can’t remember the brand before “I’m Lovin’ It.” Though their…

How Branding Affects Buying Behavior

Have you ever taken a long, hard look at the cover of a book before you buy it? If we could guess, we’d say you probably have. By human nature,…

6 Reasons Why Your Business Needs A Website

A website design unique to your company has the ability to increase your business significantly. As digital marketing has evolved and developed over the years, websites have been crowned beneficial,…

Progressive Web Apps : Fire Up Your Sales Force

If you haven’t used a progressive web application (PWA), get ready — you soon will. Used for tasks such as online ordering, infield calculators, and sales and productivity tools, PWAs…

This Is How Google Wants You To Think About SEO

Over the years, SEO tactics have changed according to algorithm updates and the information Google disseminates. Today, Google updates its algorithm daily, albeit with small changes. Identifying trends, testing strategies…

Good Reads From Around the Station

This week, more than 100 countries observed World Book Day on April 23rd. In honor of the celebration, we’re sharing some good reads from around the station. Here’s what our…

Why Slogans Make Smart Website Domains

If your new brand launch or advertising campaign includes a slogan or tagline, you may have explored registering a service mark or grabbing the corresponding hash tag. But did you…

Why a Mobile-Friendly Site Is an SEO Imperative

Google’s algorithms that determine how high your website ranks in search results can seem like a mathematical mystery. So when Google clearly states in plain English what you should do…