The Most Overlooked Aspect of SEO Isn’t Keywords

Last Modified: May 20, 2024

Keyword research is the foundation of successful Search Engine Optimization (SEO), but it should only be one part of your strategy. 

To improve your website’s page rank with Google, it’s imperative to understand what Google values in a website.

The first truth in Google’s manifesto, “Ten Things We Know to Be True,” shows Google’s commitment to providing an outstanding user experience. 

“Focus on the user and all else will follow.”

Make this your goal for your website as well. 

Positive, user-friendly experiences driven by clear navigation, modern design and relevant and engaging content increase the time users spend exploring your website. 

As Google says, all else will follow – including the increase in your search rankings.

Station8 is a marketing agency located in Tulsa, Okla. They have a history of working with clients that have incredible noble causes™.

Station8’s award-winning services include SEO, messaging, web design, advertising, and digital marketing.

Published: December 3, 2018